From the category archives:

Brainy Stuff

Post image for How to Improve the Appeal of Your Graphics

If you’re interested in improving the positive appeal of your visual communications, then you may want to understand how to make them more fluent.

how to avoid split attention

We humans are at the mercy of a phenomenon called the split-attention effect. Many conventional information graphics, animations, visualizations and multimedia presentations demand that viewers simultaneously split their attention between divergent sources of information.

Post image for Pick The Right Icon For The Job

We quickly decode a well-designed icon, but how can we design or select the most effective one for a particular purpose? This article answers that question and questions you didn’t know you had.

A few months ago I exchanged books with someone who is also very interested in brain science. In fact, she calls herself  ‘the brain lady.’ Susan Weinschenk, Ph.D, recently wrote Neuro Web Design: What makes them click, which should be of interest to those involved in web strategy and design and really, to anyone interested [...]

new meaning of photos

“If memory is the way people keep telling themselves their stories, then photographs are one of the ways people keep those stories alive.” —
Maryanne Garry and Matthew P. Gerrie
A seismic shift in both camera technology and cultural rituals has changed the conventional meaning of the personal photograph. Back in the days of analog cameras, [...]

Post image for Why We Understand Caricature Drawings

A caricature is defined as a portrait that exaggerates the essence of a person to create an easily identifiable visual likeness. The question is, why do we quickly recognize a well-drawn caricature of a famous person, even though it is clearly not accurate?