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Note: I’ll be presenting about similar topics at The Presentation Summit held in San Diego from Oct 17-20.

Although this piece of news could shock anyone involved in visual communication, I’ll say it anyway. It’s time to realize that audiences do not attend a presentation because of the slides. They attend because they want to hear what the speaker has to say. Read on…

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Although no one single visual display is most effective for presenting quantitative data, tables are often an ideal choice when you need to present specific values. Information placed within a grid framework and aesthetically designed for ease of use provides an efficient way for people to look up and compare data. Read on…

How to Improve the Appeal of Your Graphics

July 2010
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If you’re interested in improving the positive appeal of your visual communications, then you may want to understand how to make them more fluent.

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How to Avoid Designs that Split Attention

June 2010
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We humans are at the mercy of a phenomenon called the split-attention effect. Many conventional information graphics, animations, visualizations and multimedia presentations demand that viewers simultaneously split their attention between divergent sources of information.

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Pick The Right Icon For The Job

May 2010
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We quickly decode a well-designed icon, but how can we design or select the most effective one for a particular purpose? This article answers that question and questions you didn’t know you had.

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5 Myths Of Visual Communication

May 2010
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Visual communication is a tricky endeavor, because it involves a language that is only partially understood as well as mysterious and complex brain processes. We have a lot of ideas about how visual communication works, but some are assumptions based on intuition, misinformation or lack of it. Here are a few.

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